Ethical Values

"There is no beauty in the finest cloth if it makes hunger and unhappiness." - Mahatma Gandhi

These values focus on fashion brands' and businesses' moral integrity, transparency, and accountability. They are strictly about ethical conduct and decision-making.

• Transparency: Openly sharing information about supply chains, labor practices, and environmental impact.
• Accountability: Taking responsibility for the social and environmental consequences of business practices.
• Anti-Corruption: Operating free from bribery, fraud, or unethical business practices.
• Fair Trade: Ensuring equitable partnerships with suppliers and producers.
• Honest Marketing: Avoiding greenwashing or misleading claims about sustainability or ethical practices.